goDutch

CASE STUDIES

HERSHEY’S CHOCOLATE WORLD

Big Time Creative
Creating a Times Square video celebrating the new Hershey’s Chocolate World in New York, gave us a chance to see our ideas larger than life on the world’s busiest intersection. goDutch collaborated with Hershey Global Design and LeapFrame to animate and activate Hershey’s most iconic brands.

MARTINOS CENTER

Catalyst of Change

Creating an identity system for one of the world’s premier biomedical imaging technology research centers gave us an opportunity to create a bold system with meaningful impact.

BLINK

Local Brilliance

Branding the largest event of its kind allowed us to get more involved in the community, while helping transform our beloved Queen City and put Cincinnati on the global stage.

HERSHEY’S INNOVATION

Delicious News

Designing the biggest innovation in this 125-year-old company’s history gave us the chance to envision a bold, new attitude for a sweet American icon.

HERSHEY’S KISSES

Labor of Love

A brand refresh became an opportunity to bring the emotion back to Hershey’s Kisses and reclaim the brand’s status as a symbol of sharing and celebration of love.

e.l.f. COSMETICS

Play Beautifully

Brand voice, design strategy and an identity refresh helped e.l.f. Cosmetics get ready to move from a cult favorite to one of the fastest-growing beauty brands.